Theory of Remodeltivity

The Vision Behind Remodeling Contractors: A New Era in Remodeling

When Zak Fleming, the founder of Fleming Construction and owner of Remodeling Contractors, first considered starting his own remodeling company in 2001, he encountered a flood of advice from friends and family. Most of the conversations began with one pressing question:

“Why?”

Challenging the Status Quo of Remodeling Companies

“Why would you want to start a remodeling company?” they asked. Concerns and industry stereotypes quickly followed:

  • “Remodelers don’t return phone calls.”
  • “They never show up on time.”
  • “Their trucks leak oil all over clients’ driveways.”
  • “Remodeling companies are never finished when they say they will be.”
  • “They always go over budget.”
  • “They don’t communicate well.”

These common perceptions could have discouraged anyone from entering the remodeling industry. However, Zak took these critiques as constructive feedback, turning them into the inspiration to create a company that defied the norm.

A Shift in Focus: Prioritizing the Customer Experience

Instead of being dissuaded, Zak created a list of focus areas—core principles that would guide Fleming Construction to deliver an exceptional customer experience. While many remodeling companies focused solely on craftsmanship, Zak understood that providing excellent customer service was just as essential.

He envisioned a company that would master both the quality of its remodels and the overall customer journey. It wasn’t enough to simply deliver beautifully remodeled homes—Zak wanted to ensure that clients felt heard, respected, and valued from start to finish.

Introducing the Theory of Remodeltivity: Our Four Core Values

Today, that original list of principles has evolved into what we at Remodeling Contractors call the Theory of Remodeltivity. These four core values form the foundation of everything we do, shaping how we operate and setting us apart from the competition.

By assembling a trusted team of skilled Trade Partners, reliable Suppliers, and dedicated Staff, we ensure that every project adheres to our guiding principles:

  • Collaborative – Interacting with genuine energy and excitement internally and with customers
  • Integrity – Doing the right thing even when no one is looking
  • Professional – Maintaining a positive public image
  • Efficiency – On Time and On Budget with the customers’ expectations in mind

Building a Team That Builds Trust

Zak knew that success in the remodeling industry goes beyond delivering high-quality results—it’s about creating a seamless, stress-free experience for the client. To achieve this, Remodeling Contractors has implemented robust systems that streamline communication, project management, and quality control.

With the right team and the right processes in place, we are able to consistently deliver exceptional remodels that exceed client expectations in terms of both craftsmanship and customer satisfaction. To read some actual customer reviews Click Here!

Remodeling Contractors: Redefining Remodeling Excellence

At Remodeling Contractors we don’t just remodel homes—we build trust and long-lasting relationships with our clients. Our commitment to providing a superior customer experience makes us a different kind of remodeling company. With our focus on being On Time, On Budget, By Design, we’ve redefined what it means to work with a remodeling contractor.